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2022 Predictions for Accounting & How Educating Clients = Growth

Trailer – coming up this week on the daily radio-show style Accounting Influencers Podcast with Martin Bissett & Rob Brown:

Monday: hear the full show with the best bits of accounting/fintech news, two expert interviews and practical tips for accounting professionals in the ‘here’s what works’ segment.

Tuesday: News – Martin & Rob discuss “What 2022 Has In Store for the Accounting Profession.”

Wednesday: “Leaders Special Interview: Sam Louis – Praxity Global CEO.”

Thursday: Rob & Martin offer up practical advice and tips for accounting practitioners on “What Works for Accountants to Decrease Labor Intensity.”

Friday: “Using Client Education to Drive Growth – Mark Jenkins.”

Saturday: a short bonus episode from the client’s perspective – “Why They Didn’t Buy Part 9 – You Offer Nothing Better.” Great CPE or CPD for accountants with tips on differentiating better against the competition.

Sunday: a short trailer for next week’s episodes – a teaser of what’s coming up on the show in the next seven days.

NOTE TO LISTENERS:

The Accounting Influencers Podcast is a CPE-accredited daily radio-style show with four segments coming out every Monday which are repeated on the other 4 weekdays as standalone episodes, plus a bonus ‘from the client’s perspective’ episode on Saturdays. On Sundays, listeners get a short min trailer for the coming week’s episodes.

Every Tuesday the show gives you a relevant news topic from the accounting and fintech world with a direct application to accountants, CPAs and bookkeepers. Great to stay informed and build your commercial acumen.

Every Wednesday and Friday, we feature an uncut interview with top authors, leaders, thinkers and performers in the accounting and fintech world.

Every Thursday the show gives you a practical ‘here’s what works’ tips concerning a key challenge, need or strategy for accountants, CPAs and bookkeepers. Great to stay current and keep your skills topped up.

Finally, every Saturday gives listeners a bonus episode which focuses on the buyers of accounting services – the clients themselves. In particular how they feel, react to and experience their interactions with accountants. That includes why they buy or don’t buy, why they move or stay and why they think how they think about you, your firm, your prices and your offerings.

Martin and Rob love to hear from the show’s 20,000 unique listeners in 144 countries around the world. If you like the show, leave a review wherever you listen, and please recommend the show to your friends and colleagues.